SDL Introduces Latest Machine Translation Innovation with Adaptable Neural Language Pairs

Easily Adapt Languages Through SDL Linguistic AI™ to Enhance Neural Machine Translation While Keeping Data Private and Secure

Maidenhead, U.K.
6/12/2019 8:00:00 AM

SDL (LSE: SDL), a global leader in content creation, translation and delivery, today announces its latest machine translation (MT) innovation with the addition of new Adaptable Language Pairs to SDL Machine Translation, enabling brands to tune their own language pairs to any project, department or industry. This new, ground-breaking innovation powered by Hai, the SDL Linguistic AI™ technology, gives customers the control, privacy and freedom required to create their own proprietary language pairs by adapting existing ones. 

Today global companies apply neural machine translation in a variety of ways, from translating large volumes of business-critical and sensitive content, to eDiscovery and content intelligence. Building specific machine translation models and workflows – across different departments and industries – often requires teams of data scientists, linguistic experts, external consultancy and support. In these situations, customers are required to share their confidential data, potentially violating regulatory constraints and/or introducing risk. 

The new Adaptable Language Pairs, which can be trained for any scenario, are being introduced as part of the upcoming SDL Enterprise Translation Server (ETS) 8.4 release. As part of the SDL Machine Translation solution, these can be securely deployed on-premise, private-cloud, or in a hybrid model to support any enterprise translation workflows. With this flexibility, organizations can meet the scale of multilingual content required in the Intelligent Translation Era. 

“Global brands now operate in content-intensive environments. Translating and making sense of information is no easy task. It requires smart technology that users can control without compromising data security,” said Jim Saunders, Chief Product Officer, at SDL. “We are changing the playing field with these latest innovations in neural machine translation, helping brands prepare for the Intelligent Translation Era where content and information can significantly improve time to market, customer satisfaction and accurate global insight.” 

Offering a continuous learning environment, users can easily adapt the system to their own content requirements by training and re-training on their own schedule using their own content. These latest additions to SDL Machine Translation help redefine an organization’s focus from going global to a select few markets, to going omnimarket – the ability to translate all content for every market, language, and device. 

SDL Linguistic AI is a technology that powers SDL’s content management and language solutions, and helps to process, understand and generate content, by finding patterns and connections within content across languages. 

To find out more, join SDL’s webinar “For Machine Translation, Adaptability is the ROI Accelerator” on July 11th at 4pm (BST). Here you can learn how Adaptable Language Pairs can accelerate and amplify the return on investment of your MT initiatives.

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RWS Holdings plc is a unique, world-leading provider of technology-enabled language, content and intellectual property services. Through content transformation and multilingual data analysis, our combination of AI-enabled technology and human expertise helps our clients to grow by ensuring they are understood anywhere, in any language.


Our purpose is unlocking global understanding. By combining cultural understanding, client understanding and technical understanding, our services and technology assist our clients to acquire and retain customers, deliver engaging user experiences, maintain compliance and gain actionable insights into their data and content.


Over the past 20 years we’ve been evolving our own AI solutions as well as helping clients to explore, build and use multilingual AI applications. With 40+ AI-related patents and more than 100 peer-reviewed papers, we have the experience and expertise to support clients on their AI journey.


We work with over 80% of the world’s top 100 brands, more than three-quarters of Fortune’s 20 ‘Most Admired Companies’ and almost all of the top pharmaceutical companies, investment banks, law firms and patent filers. Our client base spans Europe, Asia Pacific, Africa and North and South America. Our 65+ global locations across five continents service clients in the automotive, chemical, financial, legal, medical, pharmaceutical, technology and telecommunications sectors.


Founded in 1958, RWS is headquartered in the UK and publicly listed on AIM, the London Stock Exchange regulated market (RWS.L). 


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