Author
Joel Harrison
Editor-in-chief and co-founder of B2B Marketing
Joel Harrison is Editor-in-Chief and co-founder of B2B Marketing, the leading provider of insight, best practice and professional development information for business-to-business marketers.
He launched B2B Marketing as a magazine back in 2004, and has played a key role in its evolution ever since, with the addition of new products and services, and its evolution away from a pure media operation, towards a more holistic and integrated offering (including training, conferences, awards, advisory services, peer-to-peer networking) all focused on helping marketers to be more successful. He currently overseas all B2B Marketing's content and event activities and is also a regular speaker and passionate evangelist for all things B2B.