Jonny Stringer

Jonny leads content marketing at RWS, where he has spent the last 10 years getting to grips with the localization industry. His focus is on making complex topics accessible – finding the human story beneath the technical detail so that real people can actually connect.

 

He believes good content should respect the audience's time, not just fill it. That means starting with empathy – understanding what someone actually needs to know, not just what a brand wants to say. At RWS, that approach shapes everything from how topics are chosen to how stories are told, with the goal of being genuinely useful to the people the content is meant to serve.