Insights

Filter

Business area:

Topics:

Date:

11 Tips for Effective E-learning Localization

11 Tips for Effective E-learning Localization

E-learning is quickly becoming the training method of choice for global organizations. In 2017, four out of five US corporations were using online learning, and by 2025, the worldwide e-learning market is projected to be worth $325 billion.

Understanding the Brazilian Consumer

Understanding the Brazilian Consumer

After its worst recession on record, Brazil is beginning to bounce back. You might have noticed in the last two years, despite its rocky economy, that this developing country’s ecommerce market and mobile infrastructure are growing pretty much as steadily as any other. Your business certainly doesn’t want to dismiss the opportunity to be a […]

How to Write for Your Audience and for SEO at the Same Time

How to Write for Your Audience and for SEO at the Same Time

A few years ago, content experts talked about “writing for search engines” as if it were a skill that was a million miles away from writing for a human audience. The result was often a badly written website with pages filled with keywords shoe-horned into sentences with no regard for the sense or fluency of […]

RWS hosts European Patent Application Practice seminar in Shenzhen

RWS hosts European Patent Application Practice seminar in Shenzhen

RWS recently hosted a seminar titled “Getting a European Patent: Considerations when drafting and prosecuting before the EPO” at the Shenzhen Nanshan Intellectual Property Protection Center. More than 40 people from respected tech companies and IP law firms attended the seminar. The seminar was hosted jointly by AWA IP and organized by China Intellectual Property […]

Join us in Supporting Translators without Borders this Holiday Season!

Join us in Supporting Translators without Borders this Holiday Season!

This holiday season, we wish you joy, peace and love. It’s easy to get caught up in the abundance of the holidays, yet not everyone worldwide gets to experience it. Reports of violence, illness and poverty leave us all wondering what we can do.

The Role of Patent Landscaping in Product Launch and Risk Mitigation

The Role of Patent Landscaping in Product Launch and Risk Mitigation

by Gwilym Roberts, Chairman, Kilburn & Strode and Costas Stephanides, Technical Manager, RWS IP Services To launch or not to launch? Patent Landscaping is an essential part of the innovation life-cycle. We are often asked to carry out a “landscaping” exercise for clients and the first thing that we always do is to check exactly […]

Five Things to Consider When Your Event Requires Interpretation

Five Things to Consider When Your Event Requires Interpretation

If you’re serious about your international event going well, booking and planning interpretation services should not just be a matter of hiring the first online search result you get. To start, using people who lack the right experience or skills could risk ruining your attendees’ experience, undermining the event’s objectives or damaging your company’s reputation. […]

Building Your Localization Dream Team

Building Your Localization Dream Team

You’ve come a long way in making localization a strategic function of your global business. You have the essential localization processes set up with some metrics and KPIs in place. Solid results have awarded you internal buy-in, dedicated budget, increased sales and customer satisfaction. Everything is going great, until…the growing pains begin.

Here Are Our Favorite Holidays Celebrating Languages

Here Are Our Favorite Holidays Celebrating Languages

Language should be celebrated. We’re not just saying that because it’s our job, but because what we say and write is the glue that holds the world together. Because they are so critical to culture and to the condition of being human, languages are recognized at national and international levels through various days of celebration […]

September 2019 Crowd Researchers of the Month

September 2019 Crowd Researchers of the Month

Each month we like to recognize the top performing Crowd researchers for their outstanding work in the AOP Connect platform.  The Researcher of the Month and each of the runners up receive a reward for their contributions – congratulations to our Crowd! Researcher of the Month – September: Saindhava Highlighter of the Month – September: […]