Case Study

Paula’s Choice deploys Trados Enterprise in just two days to support rapid growth

Our solutions help Paula’s Choice remove the language barriers to growth and scale quickly.
Paula’s Choice deploys Trados Enterprise in just two days to support rapid growth

Paula’s Choice, a global skincare brand, was fast becoming a victim of its own success. With hypergrowth in Europe, they were struggling to keep up with the demand for new content to be delivered in new languages for their ever-growing commerce websites. 

They desperately needed a more efficient and smarter solution if they were to continue to expand rapidly into new markets.

Company size

200

Company region:

Worldwide
Paula’s Choice Web Case Study - RWS
“Trados Enterprise is a must-have to support our growth. We could not have done this without it.”
Jesse Hanse, Ecommerce Manager, Paula’s Choice

Challenges

  • Manual, slow and error-prone processes 
  • No in-house linguist resources for all languages 
  • Back-end technology infrastructure was at risk due to access control issues

Solution

Results

  • Danish pilot completed – from start to finish – within two days 
  • With a Danish-language website, sales in Denmark rocketed 
  • Now have the ability to scale quickly and grow rapidly internationally