Case Study
Paula’s Choice deploys Trados Enterprise in just two days to support rapid growth
Our solutions help Paula’s Choice remove the language barriers to growth and scale quickly.
Paula’s Choice, a global skincare brand, was fast becoming a victim of its own success. With hypergrowth in Europe, they were struggling to keep up with the demand for new content to be delivered in new languages for their ever-growing commerce websites.
They desperately needed a more efficient and smarter solution if they were to continue to expand rapidly into new markets.
Company size :
200
Company region
Worldwide
“Trados Enterprise is a must-have to support our growth. We could not have done this without it.”
Challenges
- Manual, slow and error-prone processes
- No in-house linguist resources for all languages
- Back-end technology infrastructure was at risk due to access control issues
Solution
Results
- Danish pilot completed – from start to finish – within two days
- With a Danish-language website, sales in Denmark rocketed
- Now have the ability to scale quickly and grow rapidly internationally