
"Self-conscious" and "Embarrassed" - Issues in Translation and Comprehension in Patient Reported Outcome (PRO) Measures
Identifying problematic terminology and proposing solutions for improved translation is critical to increasing PRO content validity and the quality of respondent data. This research, selected for presentation at ISPOR Europe in Barcelona, November 2018, examines patients’ comprehension of the terms “self-conscious” and “embarrassed”, which have considerable semantic overlap and frequently appear together in PROs.