Efficient agency ad booking system for a major printing and publishing business
Our client wanted to replace its manual agency ad booking process with an automated system that would reduce errors and make it easier to capitalize on deals to boost sales. We developed an agency booking system (ABS) that streamlines ad booking, cancellation and rescheduling; and integrates with our client's SAP system to simplify rate card management and invoicing.
Read our case study to discover the benefits the client is experiencing, including:
- Simplified ad booking process, leading to increased sales and improved customer experience
- Reduction in pricing errors using an automated pricing system
- A more consistent sales approach through easier distribution of packages and schemes to agents
- Templates and other features that increase the value and convenience of our client's offer to its customers
Case Study
