Localization Programs

In the last few months in the UK, nationally collected statistics on coronavirus outbreaks have been made available locally. These data can identify recorded infections per street and even per apartment block in more densely populated areas. Track and Trace, which was previously handled nationally with mixed success, is now being partly devolved to local […]

You’ve just chosen a new localization vendor and realized there are a lot of things to consider and set up before you can assign the first project. A successful onboarding process allows both sides to collect important information, define expectations and objectives, understand risks, establish efficient workflows and help all stakeholders get to know one […]

More and more organizations are conducting Quarterly Business Reviews (QBRs) remotely. The unexpected and unprecedented spread of COVID-19 has mandated that many business meetings happen remotely. But more than that, online QBRs are more efficient, less costly and can be conducted from the comfort of your own home.

You’ve come a long way in making localization a strategic function of your global business. You have the essential localization processes set up with some metrics and KPIs in place. Solid results have awarded you internal buy-in, dedicated budget, increased sales and customer satisfaction. Everything is going great, until…the growing pains begin.

As more companies recognize localization as a fundamental ingredient to reaching customers around the globe, the need for translation has risen dramatically.

Enterprises going global are upending the way localization supply chains are managed. To grow their business and support customers, they need localization to happen at higher speeds and larger volumes—and this will only intensify as the world demands more and more content in native languages.

Not long ago, we had a client approach us with a problem: they needed localization at large scale with a very fast turnaround time.

There has been much talk about how AI and ML could be the end of the translator, yet few seem to be asking whether “distributed trust” is the end of the global enterprise’s need for a Language Service Provider (LSP).

What does “going global” mean to you? For many companies, it seems sensible to start by simply translating their products and services into additional languages—that is, until they learn more about their target markets.

Building and running a localization program can be interesting, dynamic and rewarding—but it can be daunting, too. But it’s especially challenging when you are a team of one. In this episode of Globally Speaking, hosts Michael Stevens and Renato Beninatto invited Oleksandr Pysaryuk, the (only) Localization Manager at Achievers, to speak about his experience.

Product marketers know that localization is not just about providing content in new languages. But that doesn’t mean it’s easy to define a larger strategy or justify the spend to show that localization is a key driver of growth.