COPE

In traditional publishing models, content is often recreated for each platform or audience. COPE eliminates that duplication. Authors develop content as reusable components, enriched with metadata and stored in a central repository. Once approved, those components can be automatically assembled and published anywhere – from product manuals and intranet portals to websites, mobile apps and AR/VR interfaces.

By adopting COPE principles, organizations break down content silos, maintain brand and regulatory consistency and drastically reduce time-to-publish. The same content assets can power documentation, training, marketing and support experiences – all from one verified source of truth. COPE also underpins omnichannel publishing and headless CMS architectures, where structured content is separated from presentation. This makes it easy to distribute the same message – localized, personalized and formatted for any device or channel – without reauthoring.

At RWS, COPE captures the essence of intelligent content management. Through Tridion, we help enterprises design and deliver structured content ecosystems where every component is reusable, traceable and optimized for global delivery.

Our Human + Technology approach brings together content architects, linguists and automation specialists to connect people and platforms. By combining structured authoring, metadata-driven publishing and localization automation, RWS empowers organizations to deliver accurate, relevant content to every audience – anywhere, at any scale. Whether you’re managing product documentation, support portals or digital experiences, COPE turns content into a living asset that fuels agility, efficiency and brand trust.