Glossary

Innovation

Innovation is the process of developing new ideas, technologies and ways of working that create better outcomes for customers. In localization and content management, it means finding smarter, faster and more effective ways to connect people through language.

Description

Innovation at RWS is practical – not abstract. It’s about improving how global content is created, managed and delivered through the right balance of human expertise and intelligent automation.

From AI-powered translation and workflow automation to data-driven localization and continuous improvement, innovation underpins every RWS solution. It enables teams to work faster, scale efficiently and deliver higher-quality content across more markets. RWS approaches innovation as collaboration – bringing together linguists, technologists and data specialists to solve complex global communication challenges. Through products like Trados, Language Weaver and TrainAI, RWS continues to advance how organizations translate, manage and optimize content at scale.

Related terms

AI translation Language Weaver Language technology Trados Team TrainAI

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