Glossary

Simship (simultaneous shipping)

Simship – short for simultaneous shipping – is the practice of releasing a product or piece of content in all target languages at the same time as the original source language version. It ensures global audiences receive updates, features or information simultaneously, supporting consistent user experiences worldwide.

Description

Simship is a key goal for global product and content teams. It eliminates the lag between source-language and localized releases, allowing new software versions, websites or marketing campaigns to go live in every market simultaneously.

Achieving true simship requires tight coordination between development, localization (L10n) and testing teams. It depends on continuous localization, automation and real-time collaboration tools to keep translation aligned with source updates. At RWS, simship delivery is powered by seamless integration between Trados, Language Weaver and automated content management workflows. These tools allow localization to occur in parallel with development, ensuring every market launch – from software updates to digital campaigns – happens on time, in every language.

Related terms

Continuous localization Language Weaver Project management Trados Team Translation Management System (TMS)

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