Empowering AI to act: Arcee AI's approach to making AI agentic and impactful

Fraser Doig Fraser Doig Senior Associate Product Marketing Manager 18 Apr 2025 6 minutes 6 minutes
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AI is everywhere right now. From boardroom conversations to product roadmaps, it’s clear that nearly every company is trying to figure out how to bring AI into the business. But for most, the reality still feels like a jumble of half-working tools, vague promises, and endless pilots that never quite go anywhere.

This is where the new kids on the block, Arcee AI, are doing something refreshingly practical.

Instead of building yet another chatbot or generic platform, they’ve focused on one thing: helping businesses build AI workflows that actually work—with the right level of control, flexibility, and performance to make them useful in the real world. And when paired with the structured content foundation of Tridion Docs, the result is a powerful, pragmatic solution for organisations that want to use AI in meaningful ways—not just play around with it.

What most AI tools get wrong

A lot of companies start with general-purpose models—big-name tools like GPT-4 or Claude. These are useful for things like summarising notes or writing quick content drafts, but when it comes to integrating into real business workflows, they hit a wall. You can’t fine-tune them easily, you can’t always trust the output, and you’re stuck with someone else’s roadmap.

Prebuilt AI software goes a step further, offering out-of-the-box functionality for things like customer support or data analysis. But those tools are usually rigid. You end up needing ten different platforms to cover ten different use cases, and before long you’re juggling licences, training plans, and growing costs.

The most powerful option—building AI solutions in-house—is often out of reach. It takes a big team, specialised skills, and months of development work just to get something up and running.

A more flexible, hands-on approach

Arcee AI offers a middle ground. Their platform, Arcee Orchestra, lets companies build and deploy custom AI workflows in a matter of minutes—not months. It’s low-code, highly customisable, and comes with pre-built integrations, from Slack and Hubspot to AWS and Asana.

At the core are small language models (SLMs)—lightweight, task-specific AI models that are faster, cheaper, and more accurate for many enterprise use cases than the big-name alternatives. Arcee AI has developed its own suite of SLM models, consistently ranking among the best on Hugging Face, and they’ve built tools to intelligently route tasks to the most appropriate model for the job.


In practice, this means you don’t have to guess which model to use, or pay for heavyweight AI power when a smaller, faster model can do the job. It also means you can integrate AI into your business without giving up control over your data or infrastructure. Everything can be run in your own cloud environment or even on-prem, with enterprise-grade security in place.

How this fits with Tridion

This is where the partnership with Tridion really starts to click. Tridion provides the structure: clean, modular content that’s well-organised, multilingual, and ready to scale. Arcee AI adds the intelligence layer: the ability to use that content dynamically in AI-driven workflows.

Let’s say you’re a manufacturer with field engineers around the world. Instead of handing them a 200-page PDF and hope they find the right troubleshooting steps, you can use Arcee AI to build a smart assistant that pulls structured documentation from Tridion, extracts the relevant information, and presents it in a simple, localised response—based on the issue, the equipment model, and the language of the user.

Or maybe you’re managing a global website and want to generate multilingual content based on updates stored in Tridion. You can use Arcee AI to automate that process end to end: pull the content, localise it, run a quality check, and send it off for approval—all through an agentic workflow that’s tailored to how your team actually works.

Why the partnership works

Both Tridion and Arcee AI are designed around the idea of structured, reusable components. Tridion structures your content. Arcee AI structures your AI logic. Together, they let you build scalable systems that can adapt to different languages, audiences, and use cases—without having to start from scratch each time.

And while Arcee AI brings the AI horsepower, it’s the combination with Tridion’s content governance, multilingual capabilities, and enterprise-readiness that makes it truly valuable for global businesses.

A quick look at real use cases

Arcee AI is already working with companies in automotive, telecommunications, insurance, and financial services to deliver use cases like:

  • Automotive: Predicting maintenance issues using sensor data
  • Insurance claims: Processing time reduced from 7 hours to 2 minutes
  • Credit risk prediction: Enhanced prediction accuracy
  • Personalized career recommendations: Boosted accuracy, nuance, and customer satisfaction

Now imagine extending those use cases with structured content from Tridion—so the insights, instructions, and documentation delivered to your teams are consistent, accurate, and available in any language.

Final word

Arcee AI isn’t trying to replace your business processes with black-box automation. They’re giving you the tools to automate the stuff that matters—while keeping you in control of how it all works. And when you pair that with Tridion’s content platform, you get something that’s more than just “AI-ready”—you get something that’s actually ready for the business problems you’re trying to solve.

Explore the partnership

Want to see Arcee AI in action? Learn how their custom AI workflows work in the real world.

Curious about the content engine behind it all? Discover how Tridion Docs helps structure and scale enterprise content.

And if you're a company building something brilliant and think we could work well together, check out our partner programme - we're always open to smart collaborations.

Fraser Doig
Author

Fraser Doig

Senior Associate Product Marketing Manager
Fraser Doig is a Senior Associate Product Marketing Manager specializing in helping companies of all industries understand how structured content can elevate their business. At RWS, Fraser works in the Language and Content Technology division, always on the lookout for the latest and greatest developments in the market. He is a regular contributor to publications such as KMWorld and Customer Service Manager Magazine.
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