HAI for marketers: Your secret weapon for effortless global communication

Krissie Petfield 18 Jul 2024 5 mins
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Ever wished your marketing could speak authentically to the world? As a marketer, you know that reaching global audiences is key to expanding your brand's influence and driving growth. But getting the right message out, worldwide, can come with complications. Target territories, languages, budgets, timeframes – even knowing where to start.
 
What if we told you there's a simpler way? A way to translate and localize your marketing content with the ease of a few clicks, without sacrificing accuracy or cultural relevance?
 
Enter HAI, RWS's revolutionary Human-AI translation platform – your new secret weapon for effortless global communication.

Keeping it simple: Simplicity and speed

With HAI, your localization experience becomes a well-oiled machine. Forget the complexities and focus on what truly matters – your marketing message. Here's what your journey with HAI looks like:
 
  1. Effortless uploads: Simply drag and drop your marketing materials into HAI's intuitive platform. Whether it's website copy, social media posts, brochures, or technical documents, HAI can handle it all.
  2. Global language selection: Choose from a vast array of languages and dialects to reach your target audiences across the globe. HAI's extensive language support ensures your message reaches the right people in the right way.
  3. Instant, transparent quotes: Receive an immediate, no-obligation quote based on your content volume and language selection. HAI's pricing is transparent, so you can budget with confidence.
  4. Real-time project tracking: Stay in the driver's seat with HAI's live project dashboard. Monitor the progress of your translations in real-time, track costs, and get estimated completion times, all in one convenient location.
  5. Seamless delivery of localized content: Download your professionally translated and localized content, ready to deploy across your global marketing channels. No more waiting, no more hassle.
It's as simple as that. Five easy steps to propel your marketing message onto the global stage.

Behind the scenes: The power of human-AI collaboration

While you're enjoying a smooth, streamlined experience, HAI is working tirelessly behind the scenes to ensure your content shines in every language and culture. Here's how the magic happens:
  • AI-powered efficiency: HAI's cutting-edge AI technology rapidly processes your content, generating accurate translations that serve as a strong foundation.
  • Expert linguist refinement: Our network of skilled translators, each with in-depth cultural and linguistic expertise, meticulously review and refine the AI-generated translations. This ensures that your content is not only accurate but also culturally nuanced and engaging.
  • Rigorous quality assurance: HAI's robust quality control processes guarantee that your localized content is polished, error-free, and ready to make an impact.
  • Dedicated project management: Our experienced project managers oversee every aspect of your project, ensuring seamless coordination, clear communication, and timely delivery.

The Result: Marketing success, amplified globally

With HAI, you can focus on crafting compelling marketing campaigns while we handle the intricate details of localization, accelerating your time to market so you can launch campaigns faster and seize emerging opportunities. Our cost-effective solutions ensure professional translation and localization services are accessible, allowing you to maintain a unified brand voice and message across all markets without breaking your marketing budget.
 
This unwavering brand consistency builds a strong and recognizable global brand identity, while HAI's ability to craft culturally relevant content enables deeper customer engagement, connecting with diverse audiences on a personal level and driving meaningful action.

HAI: Your trusted partner for global marketing

HAI is more than a tool; it's your strategic partner in achieving global marketing success. By simplifying the localization process and combining cutting-edge technology with human expertise, HAI empowers you to focus on what you do best – creating exceptional campaigns that resonate with audiences worldwide.

Ready to experience effortless localization?

Don't let language barriers limit your brand. Get started with HAI today and unlock a world of global marketing opportunities. Contact our localization specialists or upload your files for a quick translation with HAI. Let's take your brand to the next level together!
Krissie Petfield
Author

Krissie Petfield

Head of Marketing for HAI
Krissie is the Head of Marketing for HAI, RWS's AI-powered online translation portal. A creative marketing leader, she's passionate about fostering meaningful connections with audiences. Krissie constantly strives to be at the forefront of marketing tactics, implementing innovative strategies to bring compelling narratives to life and drive user engagement.
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